Dedication

Dutch graphic designer Careaux  - mostly known as that instafamous street style girl with a passion for sneakers and mad graphical skills  - just unveiled her very first sneaker collection in collaboration with Puma. Careaux's carrer picked up at the same time social media was on the rise: she quickly became a big name among sneakerheads. The collection of footwear and apparel clearly bears the Careaux aesthetics. The designs are colourful and consist of her signature flower print , 'the Dedication Flower', a triangular flower pattern with a gradient. For her, it refelcts her personality and helps her to find beauty and power in darker times. 

Release date: August 6th 2016 online and in stores.